Your "$200/hour" rate is probably $50.
In the next 60 minutes, you'll know your real number. And your new price.
A math-first pricing workshop for coaches, consultants, and freelancers. Calculate your true hourly rate, see exactly where your market pays more for less — and walk away with a specific, data-backed price increase. No "charge your worth" pep talks. Just the number.
Get instant access for only $27Because I'd rather know the number than keep guessing it. →
🛡 30-Day Guarantee. If it doesn't deliver, email us, get every penny back, and keep everything.
The problem with "just charge more"
Most service providers think they're charging $200/hour.
But take a real $12,000 project.
Add the sales calls. The proposals that went nowhere. The revisions. The scope creep. The "quick question" emails. The invoice chasing.
Now divide $12,000 by the hours you actually spent.
That $200/hour?
It's $50. Sometimes less.
Everyone tells you to "just raise your prices." But nobody hands you the math to prove what your price should be — or the market data to back it up when a prospect pushes back.
That's why you haven't pulled the trigger. Not because you lack confidence.
Because you lack proof.
This workshop gives you the proof.
The 60-Minute Rate Increase Workshop
A structured, numbers-first pricing system. In one focused hour, you'll do three things:
1 — See your real number
The Offer Breakdown Calculator strips your offer down deliverable by deliverable, hour by hour — including the unpaid work you've been absorbing. Not the number on your invoice. The real one.
2 — See your market gap
The Market Mirror maps your offer against 3 to 5 competitors you already know: price, deliverables, positioning. You'll see, in hard data, who's charging more and delivering less. "I think I'm undercharging" becomes "I can see exactly how much."
3 — Set your new price
The workshop walks you through turning those two pieces of data into one specific, defensible price increase — and shows you why raising it is the only logical move once the math is staring back at you.
Once you see it, you can't unsee it.
Which is the whole point.
Glowing reviews. Full calendars. Broke bank accounts.
I'm Osman Okumus. For 15 years I've worked with coaches, consultants, and service providers.
Good ones. People who get results.
Not broke because they lacked talent. Not because the market wouldn't pay more. Because they had never once sat down and calculated what they were actually earning per hour of real work.
So I started doing it with them. I'd take their offers apart — piece by piece — and put real hours next to every deliverable. The onboarding. The back-and-forth emails. The "quick call" that turned into 45 minutes of free consulting.
The results were painful.
- A coach selling $3,000 packages? $18 an hour.
- A consultant billing $150/hour? $37 once we counted the unpaid work.
- A web developer charging $12,000 per build? $50/hour after 8 weeks of communication, revisions, and project management.
Every one of them had been told the same useless advice: "just raise your prices."
What they actually needed was the math, the market comparison, and a clear next price.
So I turned the exact process I use on private client calls into a 60-minute workshop anyone can run on their own business.
That's what you're getting today — for $27.
Show me my real numberInstant access — $27🛡 30-Day Guarantee
Two ways to set your prices
The old way — guessing
- Pick a number based on what competitors seem to charge
- Never count the hidden hours
- Feel underpaid, but have no proof
- Postpone the raise to "next quarter," every quarter
- Burn out. Repeat.
The new way — the workshop
- Calculate your real effective hourly rate
- Map your offer against your actual market
- Set a specific new price backed by data
- Implement it with your very next proposal
Here's what this means for you
No more:
- Wondering if you're charging "enough." You'll know the exact number
- Working 50+ hour weeks to hit a mediocre income target
- Watching less-talented competitors charge 3x your rate
- Quietly lowering your price in your head before you hit send on a quote
- "But what if they say no?" running your pricing decisions
Instead, you get:
- Your true effective hourly rate. The real number, not the invoice number
- A side-by-side market map showing where your offer sits against competitors charging 2x, 5x, even 10x more for similar work
- A specific price increase backed by data. Not "confidence," not vibes
- A reusable framework you can run on every offer you ever create
- The ability to name your price without your voice going up at the end like it's a question
🛡 30-Day Guarantee
Here's everything you're getting for $27 today
The 60-Minute Rate Increase Workshop
Pre-recorded training, instant access. The complete pricing session: Osman walks you through the exact process he uses with private clients. Break down your offer, read your market, and lock in a specific, data-backed new price.
The Offer Breakdown Calculator
Plug in your deliverables, hours, unpaid admin time, and scope creep. It returns your real effective hourly rate automatically, plus how many sales you need per month to hit your income target. Most people have their biggest "holy sh*t" moment right here.
The Market Mirror
Map your offer against up to 5 competitors you already know — price, deliverables, positioning. Get a visual market map plus a written insight report showing the exact gap between what you charge and what your market is already paying. The tool that removes "but what if I'm wrong?"
The Mirror Tool
Ten questions most coaches avoid asking. Surfaces the exact pattern that's kept your prices low. When you set your new number, you'll know what was really in the way. Do this one in private. Be honest. That's where it works.
You save $411 today.
🛡 30-Day Guarantee
What clients tell me after running their numbers
Real messages from real service providers. Screenshots, not stock photos.
Closed 3 to 4 clients in a single week after the workshop. Something that had never happened before:
Used to being low-balled. This time he held his price and got $2,000 paid upfront:
Kept getting in his own way. Then got out of it, and signed his dream client:
Who's Osman Okumus?
Yep, that's me enjoying my favorite drink. Tea. No suit, no tie. If that bothers you, that's exactly the kind of thinking that keeps prices low.
For 15 years I've helped service providers fix the gap between what they're worth and what they charge. I struggled with the same thing early in my career: talented, busy, and underpaid. Until I stopped treating pricing as a feelings problem and started treating it as a math problem.
Since then, my clients have:
- Doubled their prices in one month and won back prospects who'd previously said "too expensive"
- Fired bad-fit clients confidently and stopped taking work just for the money
- Cut their working hours while increasing income, because the right price needs fewer clients
My clients already know they're undercharging. I give them the proof and the process to finally fix it.
Now I want to do the same for you.
Backed by our 30-Day Guarantee
$27 is not a lot of money. But you worked for it. And it counts.
So here's the deal:
Get the workshop. Run your numbers through the Calculator. Map your market in the Market Mirror.
And if you don't walk away with a clear, data-backed price increase you feel ready to implement, email us within 30 days and we'll refund every penny.
No phone calls. No "exit interviews." No hoops.
And you keep everything.
That's how confident I am in the math. This system isn't built on hype or motivation. It either gives you the number and the proof, or you don't pay.
Ready to see your real number?
Fill in your details below and get instant access for only $27.
Frequently asked questions
What exactly am I getting?
The 60-Minute Rate Increase Workshop (pre-recorded, instant access), the Offer Breakdown Calculator, the Market Mirror, and the Mirror Tool bonus. Everything is delivered instantly on one page. You can start within the next 2 minutes.
Will this work for my type of service business?
If you trade time and expertise for money, yes. Coaching, consulting, freelancing, agency work, development, design, copywriting, therapy. The math is universal. Only the numbers change.
I already know I'm undercharging. Why do I need this?
Because knowing you're undercharging and knowing you should be at $4,200 instead of $1,500 (with the data to defend it) are two different things. "Charge more" is advice. A number with proof behind it is a decision.
What if I raise my prices and lose clients?
This fear is exactly why the Market Mirror is included. When your increase is anchored to real market data, you're not guessing. You're correcting. The clients you lose at a corrected price are almost always the ones who haggled, drained you, and barely covered costs. The ones who stay, and the ones you attract next, pay without flinching.
Is this mindset stuff disguised as a pricing workshop?
No. This workshop is math and market data. You'll calculate your real rate, map your market, and set your new price based on numbers. The bonus Mirror Tool helps you see what's been holding you back internally, but the core of this product is a calculator, a market map, and a price. If you want deeper identity work afterward, I'll show you where to find it. It's optional.
How fast will I see results?
The workshop is 60 minutes. You'll have your real rate, your market gap, and your new price the same day. Some people implement it on their very next proposal. How fast you act is up to you, but the math makes acting feel like the obvious move.
Is this live or pre-recorded?
Pre-recorded, instant access. Plan one focused 60-minute block where you can run the tools in real time alongside the training.
What's the guarantee?
30 days. Go through everything. If it doesn't give you the clarity and the price increase we promised, email us and we'll refund every penny. You keep all of it.
Who is this NOT for?
People looking for a magic button. Anyone unwilling to spend 60 honest minutes looking at their own numbers. Service providers already at their target income and happy with their pricing. People unwilling to feel temporarily uncomfortable staring at their real hourly rate.
The math doesn't lie
Right now, there's a gap between what you're charging and what your market is already paying.
You can keep estimating it.
Or in 60 minutes, you can know it. To the dollar. And have your new price ready for your next proposal.
Get instant access for only $27Show me my real number🛡 30-Day Guarantee · Questions? [email protected]